Pick your niche and platform to get a ready-to-paste set that mixes broad, mid-size and niche hashtags, trimmed to what each platform allows.
Pick your niche and platform to get a ready-to-paste set that mixes broad, mid-size and niche hashtags, trimmed to what each platform allows.
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Pick your niche and platform to get a ready-to-paste set that mixes broad, mid-size and niche hashtags, trimmed to what each platform allows.
#beauty #cleangirl #skintok #glassskin #cleanbeauty2026: one broad tag, three mid-size tags and one niche tag, five in total.
#beauty #cleangirl #cleanbeauty2026: the same mix cut to three.
#fitness #functionalfitness #hypertrophy #progressiveoverload #zone2cardio.
#entrepreneur #bootstrapped #productledgrowth #b2bsaas #indiehackers.
With five slots, choose tags that describe this exact post, not the five largest in your niche. Instagram's head, Adam Mosseri, has described hashtags as a way to tell people what a post is about rather than a way to add reach, so write the topic into the caption too.
People also find videos through TikTok search. Use a few specific tags, then repeat the words people would type in your caption and on-screen text.
X suggests no more than two hashtags per post. Use them for a conversation that is already happening, not as a list of keywords.
LinkedIn's own advice for pages is 3 to 5 hashtags relevant to the post. Use professional topics your audience knows, such as #b2bsaas, at the end of the post.
| Platform | Hashtags per post | Why |
|---|---|---|
| 5 | Instagram allows up to 5 hashtags in a post or Reel (since December 2025) | |
| TikTok | 5 | The TikTok app has capped a post at 5 hashtags since August 2025 |
| Twitter / X | 3 | No limit, and X suggests no more than 2: keep the 2 that fit best |
| 5 | No limit; LinkedIn suggests 3 to 5 hashtags relevant to the post |
Each set mixes one broad tag, one niche tag and mid-size tags in between. On YouTube, a video with more than 60 hashtags has all of them ignored.
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Each of the 12 niches has a curated library of broad, mid-size and niche hashtags. Pick a niche and a platform and you get one broad tag, one niche tag and mid-size tags in between, cut to the platform's limit. For a specific topic, the AI option suggests tags for that post.
Five at most on Instagram and TikTok: Instagram has capped posts and Reels at 5 hashtags since December 2025, and TikTok limited posts to 5 in 2025. Twitter / X works best with 1-3 and LinkedIn with 3-5. The generator caps each platform at that number, so you can paste the whole set.
No. They are evergreen tags people keep using in each niche. Trending tags change quickly and attract viewers who may not care about your topic; use one only when the post is really about that trend.
You can, but hashtags describe a post, so the right set changes with the topic. Keep your broad niche tag and swap the others for tags that match what each post is about.
Instagram's @creators account announced the limit on December 18, 2025: up to five hashtags in a Reel or post, down from 30. Instagram's head, Adam Mosseri, has said a few specific tags work better than a long list of generic ones, so pick the five that describe the post best, not the five biggest.
Yes, as a way to say what a video is about. Since August 2025 the TikTok app has accepted at most five hashtags per post, without an official announcement. Use a few specific tags that match the video, and put the words people search for in your caption and on-screen text too.
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